Global CEO MediaPath Network

George was most recently the CEO and founder of Maximise Media Management a business which was acquired by MediaPath in 2020.  Prior to this, George was the CEO of Accenture Media Management and COO of Dentsu APAC, and also led Accenture Interactive Operations across ASEAN.  He has lived in South East Asia since 2011. 

Founding Partner, Executive Chairman and Chief Product & Innovation Officer
18 years experience TV and auditing consultancy IUM, MEC, Accenture MS. 

Partner and Global CCO,
16 years of experience from media agencies, TV-networks, TV production, and Media auditors. MEC, Media Support, TV4, SBS, Mastiff, Baluba, Titan Television, Etat Control. 

Partner and Global COO,
17 years of experience from media agencies locally in Denmark, Nordic, and globally. Carat, MediaWise, OMD International, OmnicomMediaGroup Nordic.

Elliot has over 20 years experience in financial roles within the advertising industry, initially within Agencies and then as a compliance auditor. In his previous role as COO of FirmDecisions, Elliot led global compliance audit programs for many of the world’s largest advertisers and has acted as an adviser to industry advertiser bodies in the UK (ISBA) and US (ANA), including working on ANA’s Media Transparency report in 2016. Elliot is responsible for overseeing financial compliance assignments, client service and external relationships with agency groups and industry trade bodies. Elliot is also a qualified accountant, being an associate member of the Chartered Institute of Management Accountants (CIMA) and an affiliate member of the Institute of Chartered Accountants of England and Wales (ICAEW)

18 years of experiences in the global media industry and have been providing meaningful insights for many international brands. Worked with Accenture Media Management, Ebiquity and Global Havas Media Group before joining Media Path. Speaks English, French, Indonesian, Chinese Mandarin and Cantonese. Professional expertise for Asia, France and Belgium. 

Country Manager Bulgaria with 17+ years media agency and media auditing experience. Professional expertise in CEE region. Carat, MediaCom, Mindshare.

Over 25 years experience from the media industry. Media agency, MEC. TV-network, TV4-group.

Partner. 20+ years media sales experience from TV, Newspaper and Radio. Johan was Sales Manager at TV4 Group for 10 years before he joined Media Path.

Anja Hansen is Account Director at Media Path and have more than 20 years experience from different agencies including Carat, PHD and MediaBroker. Anja has worked both in media buying and in client service supporting both Nordic and local advertisers with media strategy and buying.

25+ years of media experience. Media Buying and Planning background in Germany. Partner & Director at Fairbrother Lenz Eley (now part of Ebiquity) Katrin is one of the true pioneers of Global Media Auditing.

Ben has 15+ years of experience in the UK and global media industry spanning media owner, media agency and media consultant. Ben spent the majority of his career in media consultancy with both Accenture and ECI Media Management. In between Ben worked in agency investment teams for Omnicom and MediaCom.

Laura is based in LA and has over 15 years of global media experience . Solution oriented and true global citizen, she has a long experience in Global Marketing and Media, having worked for most of her career on the agency and media auditing side in London, Miami and Los Angeles. Most recently she was responsible for media negotiations and media audits for blue chip clients spanning various verticals and categories, delivering upon offline and online media knowledge and consultancy.

Asmaa Quorrich – head of MENA - is a Senior Marketing Executive with great passion for brand building and modern marketing. She has over 15 years of experience managing global brands/portfolios for renowned American Fortune 500 companies. Asmaa have experience from Procter & Gamble, PepsiCo and latest as Chief Marketing Officer for KFC for Middle East, Africa and Pakistan region where her main focus was on establishing a Marketing & Product Development Organization that is focused on repositioning the KFC $1Bn brand in the region. Asmaa prefers challenging missions where she can help you build and transform brands and their ways of working.

Oscar has 16+ years of global media experience in the advertising media market, having worked most of his career on the agency side and the media auditing side. He has worked for some of the top global media agencies in the world such as Havas, Mediacom, Dentsu Aegis, OMD. And in the Media Consultancy with Ebiquity, before joining Media-Path. He has worked half of his career in London helping and delivering media advise for brands such as: Renault/Nissan, NBC Universal, Siemens, NOKIA, KIA Motors, Vodafone.

Aniesha is based out of New Delhi and is media expert with 12+ years of media consulting and auditing experience. She has worked across a multitude of sectors supporting a wide range of blue chip clients in FMCG, retail, automotive, telecom, financial services and entertainment. Aniesha has spent a major part of her career at Accenture Media Management supporting the regional and global media projects covering audit, pitch management and general media consulting. In her previous role at Spatial Access before joining Media Path, she has been an integral part of the New Delhi team leading and managing audit and advisory consultancy deliveries for clients.In between, Aniesha has also briefly worked at Group M’s Wavemaker in the media planning team.

Kate has over a decade of successful experiences in 4A media agency, media consulting and auditing firms in China and Taiwan. She has an extensive background in managing integrated and cross-functional digital media and e-commerce conversion.

25 years of experience from media agency and media auditing. Carat, Starcom, Accenture Media Management.

Account Director
Germany

Head of Marketing
Marketing Management, Advertising, Graphic Design, Media and Communication, Content 

Stockholm

Account Director 

Stockholm

Global Head of Compass 

Stockholm

Account Director 

A multi-lingual media professional, Liz has both agency and client experience, having run global accounts for Starcom and Omnicom, and held senior client roles with Unilever and Vodafone. She has run numerous global pitches and is highly experienced at managing marketing transformation. She is London based. 

UK